Why not begin building yours with purpose?

Corporate culture is no Longer
Just a “nice to have”​

0 %

of executives surveyed
around the world
rate culture as
“Very important”
or “important”.

0 %

of executives believe that
culture is a potential
competitive advantage.

0 %

of executives believe
they are driving
the “right culture”

Source: Deloitte


When culture and strategy are aligned,
companies can show as much as

0 %

Differential in performance. In order to transform a culture into a competitive corporate advantage, the emotional connection between the enterprise and its employees is essential. Mindset and behaviour shifts, with reliable diagnostics and active management, are crucial in activating the potential power of culture.

corporate culture happens, 

whether planned or not.

We are always excited to answer any culture needs for our clients


Clearly articulate core values that answers business needs


Create clear behaviors that everyone in the organization understand


Drive organization culture to make it happen as designed


Assess and cultivate success from organizaton culture initiative

Our team is a collection of experienced strategists and passionate juniors with limitless energy and creativity. We are passionately driven to create corporate culture, and have accumulated tools, knowledge, and expertises in order to be your committed companion on your journey to create and sustain a culture for your valued organization.

Surat Photiprasat
Sirikorn Photiprasat
Co-Founder, Lead Consultant
Sariya Prawong
Senior Consultant
Who we have worked with
contact Us

BrightSide People


1/14 Huamak23 Huamak
Bangkapi Bangkok 10240

Call us:

+66 61 451 9900


The Value Compass full report is ready for download. Thank for interesting in our free tools.