Corporate culture is no Longer
Just a “nice to have”
Source: Deloitte
%
0
%
of executives surveyed
around the world
rate culture as
“Very important”
or “important”.
%
0
%
of executives believe that
culture is a potential
competitive advantage.
%
0
%
of executives believe
they are driving
the “right culture”
CULTURE ENABLES STRATEGY
When culture and strategy are aligned,
companies can show as much as
0
%
Differential in performance. In order to energize a culture into a competitive advantage, the active ingredient is the emotional connection between the enterprise and its employees. To activate the power of culture, a campaign mindset with reliable diagnostics and active management is essential.